Lunch on the Run

Lunch On The Run

➤ Almost 60 percent of individuals consume a commercially prepared lunch at least once a week. Close to one-quarter consume a commercially prepared lunch five or more times per week.

➤ The typical person (age 8 and older) consumes an average of 4.2 meals prepared away from home per week, or 218 meals per year.

➤ Dinner is the meal most likely to be privately prepared and the meal least likely to be skipped.

➤ Males age 55 to 64 and females age 45 to 54 skip lunch the most often, skipping almost one lunch per week. Individuals under age 13 are least likely to skip lunch.

➤ Businessmen and women represent an important customer group for fast food restaurants, as well as teenagers and senior citizens. More than eight out of 10 operators reported that businessmen and women
are important to their business.

Source: National Restaurant Association